The Price of Free Google Report.

Proton analyzed over 54,000 demographic profiles using 2025 ad auction data to estimate what advertisers pay to reach different types of Americans. The range is much wider than you might expect.

The average American generates about $1,605 a year in advertising value. A 35- to 44-year-old man in Bozeman, MT, without children, using a desktop and making high-value corporate searches, generates an estimated $17,929.30. An 18- to 24-year-old father in Fort Smith, AR, using an Android phone and making low-value searches, generates $31.05.

That’s a 577x difference between two people using the same free service.

  • rumba@lemmy.zip
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    5 hours ago

    As far as I can tell, we’re getting close. The kernel needs more handheld power-saving techniques, and honestly, we need some more small-format current technology devices supported. Everyone is locking everything down.

    I’d even roll my own SBC project, but the power situation is still too damn sketchy

    • Jo4ted@lemmy.zip
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      1 hour ago

      We are getting very close. FEX and any Waydroid improvements ValvE upstreams will also help a ton for apps that depend on them. I’ve also had success with setting up suspend-on-sleep on older laptops battery-wise, so you could always try that in the meantime.